New York, NY – June 19, 2024 – Yahoo Advertising today unveiled Yahoo Creative, our first full-stack data-powered ad creative solution. Yahoo Creative was developed in partnership with Innervate, the leader in dynamic customer experience orchestration, and empowers the world’s leading brands to take full advantage of the unparalleled potential of creative for their campaigns. At launch, brands, like Princess Cruises, are actively using Yahoo Creative, which works across the Yahoo DSP and will be interoperable with other advertising technology platforms.
Continue reading this press release at Yahoo Advertising.
